The 82nd American Academy of Dermatology (AAD) Annual Meeting was successfully held in San Diego from March 8th to 12th, 2024. As a dermatologist, I was lucky enough to attend this annual event. During the meeting, I noticed some interesting skincare trends. Here are the top 8 trends that caught my attention:
Remove makeup and pay attention to skin cleansing: More and more people are realizing the importance of removing makeup thoroughly before going to bed. Makeup residue can clog pores and cause skin problems such as acne and blackheads. Therefore, skin cleansing products with deep cleansing and exfoliation capabilities are becoming increasingly popular.
Pay attention to sun protection and resist photoaging: Sunscreen has always been an important topic in skincare, but now more and more people are realizing the importance of sun protection in preventing skin aging. We saw many new sunscreen products on the market that offer higher SPF protection and longer-lasting effects.
Natural ingredients, pursuing gentle skin care: Consumers are becoming more aware of the ingredients in skincare products and are seeking natural and gentle options. Products containing ingredients such as aloe vera, chamomile, and green tea are becoming more popular.
Serums are a must-have in any skincare routine. They are formulated to target specific skin concerns such as hydration, brightening, and aging. We saw many new serums on the market that offer advanced formulas and ingredients to provide better nourishment and repair for the skin.
Customized skincare regimen to meet individual needs: Personalized skincare is becoming a trend. With advancements in technology, it is now possible to analyze an individual’s skin type and concerns and create a customized skincare routine specifically for them.
Microbiome skincare, balancing skin ecology: Microbiome skincare is a relatively new concept that focuses on maintaining the balance of the skin’s natural microbial population. This helps to strengthen the skin’s barrier function and prevent skin problems such as eczema and acne.
Smart skin care, the integration of technology and beauty: The intersection of technology and beauty is an exciting trend. We saw many smart skin care devices and apps that use artificial intelligence and machine learning to provide personalized skin care advice and treatment.
Environmental protection and sustainability, focusing on the future of the earth: Sustainability is a growing concern in all industries, including skincare. We saw many brands launching sustainable and eco-friendly skincare products, using recyclable packaging and ingredients derived from sustainable sources.
In conclusion, the 2024 AAD Annual Meeting was a great opportunity to learn about the latest skincare trends and innovations. As a dermatologist, I am excited to see these trends evolve and help people achieve healthy, beautiful skin.